Why coaching is no longer a luxury, but a lifeline for personal and professional Growth ?
- Quỳnh Mai Đặng Ngọc
- May 21
- 3 min read

There’s a quiet shift happening all around us. More people, from all walks of life, are no longer waiting until they hit rock bottom to ask for help. They’re reaching out earlier. They’re choosing to grow with guidance. And more than ever, they’re choosing coaching not because they’re weak, but because they’re ready.
According to a 2023 report by the International Coaching Federation (ICF), over 83% of coaching clients report improved self-esteem and self-confidence, and more than 70% see improved work performance, communication, and relationships. The coaching industry is now valued at over $20 billion globally, with millions of individuals and businesses turning to professional coaching every year. These aren’t just statistics they’re a reflection of a deeper truth: we are living in complex, demanding times, and navigating them alone is no longer the norm.
Yet despite these numbers, hesitation is still common. If you’ve ever felt stuck, uncertain, or even burned out but kept telling yourself you should “figure it out on your own”, you’re not alone. The belief that asking for support is a weakness is deeply ingrained in many of us. But let’s be honest: isn’t it far more courageous to say, “I want to grow, but I could use a little help”?
At Milacom, we believe coaching is not about telling you what to do, it’s about helping you uncover what you already know deep down. It’s about giving you the space to reflect, to think differently, and to make meaningful changes with clarity and confidence.
You may want to make a major change in your life. Maybe you're considering a new career path, feeling the weight of stress or burnout, or simply yearning for something more fulfilling. But something’s holding you back; doubt, fear, confusion. Our certified coaches at Milacom accompany you through this reflection, at your own pace, in a safe and supportive environment. We’re not here to rush you. We’re here to walk beside you as you reconnect with your values, identify your strengths, and take purposeful steps forward.
And this support isn’t just for individuals. In today’s business world, change is constant. Teams face increasing pressure, leaders manage complex transitions, and companies often struggle to align internal culture with external goals. Whether it’s a company dealing with a merger, a team recovering from burnout, or a manager seeking to lead with more empathy, coaching has become a vital tool for resilience and transformation in the workplace.
Organizations that invest in coaching often see a remarkable return. Studies have shown that companies offering coaching to their employees report higher retention rates, increased productivity, and stronger leadership across departments. A survey by the Human Capital Institute found that over 50% of organizations with a strong coaching culture report above-average revenue growth.

At Milacom, we bring this kind of impact to both personal and professional spheres. For businesses, we provide targeted coaching to support change management, prevent burnout, and foster a culture of continuous development. For individuals, we offer a trusted space to pause, breathe, and grow on your terms.
Here’s what sets us apart: we don’t push one-size-fits-all programs. Every person’s journey is different, and we respect that. Whether you want to explore your options quietly or dive headfirst into transformation, we’ll meet you where you are. We believe that real change happens not with pressure, but with partnership.
So, if you’re standing at a crossroads, unsure of what’s next… if you’re tired of trying to keep it all together alone… if you’re ready to make a shift but don’t know where to start….know this:
You don’t have to figure it out by yourself.
Milacom is here. And we support you !!!
References
International Coaching Federation. (2023). 2023 ICF Global Coaching Study: Executive Summary. https://coachingfederation.org/resource/global-coaching-study-executive-summary-2023/
Human Capital Institute. (2016).Building a Coaching Culture for Increased Employee Engagement. https://www.hci.org/hr-research/building-coaching-culture-increased-employee-engagement
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